Dr. Toy Names Metanon Board Game “Best Children’s Vacation Product”
by Institute for Childhood Resources

Metanon: The Biocode Adventure(tm) was selected by Dr. Toy as one of this year’s “Best Children’s Vacation Products.” One of several hundred applicants, the game was selected for its unique design and educational value. As an award recipient, the game will be profiled in Dr. Toy’s Guide to Current, Best Leisure Time Products for Young Consumers 2003.

Dr. Toy or Stevanne Auerbach, Ph.D., is a child development specialist with the Institute for Childhood Resources, who has been helping parents locate fun and educational toys and activities for their children since 1995. She reviews hundreds of products annually in a highly selective search for items that are not only fun, innovative and safe, but also cost effective, challenging and skill building. Of those products, only those of the highest quality are selected for the annual Toy Awards and published in Dr. Toy’s Guide for parents. Dr. Toy is a frequent speaker and writer on toys and children’s products, having appeared on The Today Show, The Donahue Show and many other television and radio talk shows, as well as in a variety of print publications.

Created by kSERO Corporation Inc.(tm), a leading developer of children’s products that increase reasoning and logic skills, Metanon: The Biocode Adventure is an innovative, highly engaging board game that teaches children the fundamentals of science and DNA without the complex terminology. With fun space alien characters and brightly colored pieces, the game is ideal for families and children of all ages.

“We’re very proud to receive such a prestigious award from Dr. Toy,” said Susan Hardwicke, Ph.D., kSERO founder. “It proves that Metanon is a product that fills that critical need for children to develop a number of different abilities while they engage in structured play—and what a better time than the summer for a fun learning game?”

Launched this winter at the International Toy Fair in New York, Metanon: The Biocode Adventure allows 2-6 players to compete as one of six characters racing to repair their spaceships and blast off from the planet Metanon. To complete their mission and return home, players must collect Biocodes, pieces that represent DNA molecules, and assemble them in various patterns of shapes and colors, in the same way DNA appears in genetic code.

In addition to receiving the prestigious Toy Award, Metanon: The Biocode Adventure has been endorsed by the scientific and toy industries alike. The Biotechnology Institute lauded the game as “a great way to introduce children to the important concepts of DNA,” while U.S. Kids magazine said, “The game is loads of fun.”

Metanon: The Biocode Adventure is currently available online at www.Metanongames.com and in stores throughout the Mid-Atlantic. Included with the game is a parents’ guide on how kids learn by playing and the science behind the game. The suggested retail price is $29.99. kSERO plans to extend the line of Metanon products in the future.

About kSERO Corporation, Inc.:

kSERO Corporation, Inc., creates products that inspire and teach children so that they develop skills needed to participate fully in biology, medicine and life sciences by leveraging advances in cognitive science and linguistics. kSERO produces toys that small children can play with—computer games and other products that will stimulate several areas of the brain simultaneously—thus increasing the ability for learning critical math, science and language skills.#

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