WHO ARE OUR READERS?

Parents, Teachers, Administrators and All Individuals Interested in Education and Continuing Ed. Our print readers are predominantly in New York City. Our internet site is visited by readers around the world.

EDUCATION: 65% of our readers have a college or graduate degree

OCCUPATION: Educators (including Administrators & Teachers): 39%; College & Grad. Students: 20%; Physicians & Attorneys: 15%; Business: 12%; Computers: 7%; Community Service Agencies: 5%; Foundation Heads: 1%; Other: 1% AGE: 31% of our readers are ages 13-24; 56% of our readers are ages 25-57; 13% are ages 58-84

FAMILY SIZE: 78% have 1-2 children

AGE OF CHILDREN: 22%: children 1-7; 24% children 8-14; 32%: young adults 15-27

READERSHIP: 200,000+

DISTRIBUTION: Public & Private Schools 24%; Colleges, Universities & Libraries 11%; Hospitals, Banks & Bookstores 20%; Direct Mail 2%; Apartment Buildings (from Inwood & Harlem to Battery Park & Brooklyn) 32%; Daycare & Community Centers 11%

NUMBER OF DISTRIBUTION SITES: over 2,000

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Back Page Ad: 10.25” Wide x 13.25” Deep	Full Page Ad: 10.25” Wide x 13.25” Deep
1/2 Page Ad: 10.25” Wide x 6.75” Deep 1/2 Vertical: 5” Wide x 13.25” Deep	1/3 Page Ad: 10.25” Wide x 4.25” Deep 1/3 Vertical: 5” Wide x 10” Deep
1/4 Page Ad: 5” Wide x 6.75” Deep	1/6 Page Ad: 5” Wide x 4.25” Deep
1/8 Page Ad: 5” Wide x 3.25” Deep	1/16 Page Ad (OBC): 2.5” Wide x 4.25” Deep
	Call for information about placement of your ad on our website. 212-477-5600
1/16 Page Ad (BC): 2.5” Wide x 2.5” Deep

Please submit ad files to: advertising@educationupdate.com.

PDF files preferred (Press Ready, All Fonts Embedded)
We also except 300dpi TIFF & JPEG files. Quark & InDesign projects must be packaged for press.

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